Justin Hammer (Earth-20080502)

Justin Hammer is the former CEO of Hammer Industries who had formed a strong rivalry with Stark Industries. Seeking to improve his own position and attack Tony Stark, Hammer worked alongside Senator Stern and attempted to damage the public's own view of Stark, however this backfired and Hammer's own public image was highly damaged. Furious at Stark for this failure, Hammer recruited Anton Vanko, a convicted terrorist, to attempt to replicate Stark's Arc Reactor technology, but this backfired as well when Vanko betrayed Hammer, leading into Hammer being incarcerated inside Seagate Prison for his involvement in Vanko's actions.

He was later broken out of prison by his secret alliance, the Orange Dragons leader Mandarin and Hammer had soon been continuing to use to use his own technology against Iron Man even building his own armor for an epic battle only to be defeated.